5 best SEO strategies for 2015

The SEO field works entirely on the “orders” placed by the big search engines, such as Google, so to speak. To manage to get your SEO strategy to work, you need to know everything there is to know about updates and algorithms. For this reason, I want to present to you the best 5 search engine ranking techniques that will still work in the upcoming year.

First one is widen the internet for Hummingbird-friendly keywords. As I was telling you in one of my previous articles, it is very important to choose the right keywords, along with the most suitable and reasonable ones. The keyword strategy, no matter the updates an algorithm has, will still work in every single case.

Second strategy would be to hone your website’s URL structure. This means that you have to pay more attention creating the URLs and their structure. You need to polish them and make them better, considering that this is one of the most important steps for you to get to the top.

Third technique, a very logical and predictable one, is your backlinks. This is something you always should have done correctly. However, the 2015 year is a special one for your quality backlinks. You need to focus and use fewer and only hard-earned links. You will not have tons of links, but you will have some trusted ones, links that are coming from other trusted websites and which can get you more authority and better rankings.

Fourth strategy is actually more of a suggestion than a technique itself. And this recommendation is to look and see beyond the personalized search results. This is a very narrow-style thinking. You need to think more globally, and of course, every time when you want to satisfy a search engine, think how to satisfy a person – a visitor, a user, a customer. Start with this and go from there.

Fifth tip, and the last one, is to consider secure encryption. With this, a professional expert, such as Rankwinz, can help you anytime. Keep in mind, there is some SEO stuff you can take care of by yourself, and there are some SEO things that only an expert in this field could manage accordingly. The search engine optimization area is a very large one and has a lot of subfields. In order to get your website to the top of the most used search engine, Google, you need to employ them all, or at least as many as possible.